luxury conquers the no canal
Feared by luxury houses at the beginning, making most of them late adopters, the digital world is now a major and unavoidable axis of their ...
Our Expertise
Luxury
Challenger
ROI assets
Assets
1. Analyse the use of assets
2. Cluster campaigns by usage
3. Re-formulate needs
4. Optimise ROI assets
Review of practices and locations of campaigns
Review of asset performance via performance tools (GA, Meta, DV360, etc.)
Preferred recommendation on the target mix per campaign (number, type, asset channel)
TCO financial report
Increased adherence of countries to the localisation proposed by HQ
Very significant structural savings
Deployment of a ROI-oriented creative culture
Available Assets -30%
TCO -30%
Saving >30%
Feared by luxury houses at the beginning, making most of them late adopters, the digital world is now a major and unavoidable axis of their ...
Scanning a barcode to know the composition of a product, reading other customers before choosing a restaurant, or comparing airfare prices, ...
From Christie’s sale of a piece of digital art for $69 million, to Jack Dorsey’s (co-founder of the Twitter platform) first twee...